Process: Adopting two bunnies changed Shaina. She became obsessed with giving them the perfect home and life, so from there, research began. She soon learned about the lack of knowledge and understanding people had about these common household pets. So, she made it a mission to treat her thesis project as an opportunity to educate others about rabbits. She focused specifically on the younger generation since they would benefit the most. She based her colors, display style, images, fonts, words, and products around what would appease them most.
Products: Educational Prints & Pamphlets, Stickers, Business Cards
+ Focused project around specific audience
+ Found new facts about rabbits
+ Spent lots of money for just a few products